60% of Brazilian households share the same pet. Unfortunately, it’s not as cute as a dog (and I doubt you’d let it sleep next to you like your cat). The truth is, cockroaches are everywhere. And if you’re not dealing with them using Baygon, you’re basically treating them like a pet.
Role: Copy
Chief Creative Officer Latam: Keka Morelle
Chief Creative Officer: Rafael Donato
Global Executive Creative Director: Adriano Matos
Executive Creative Director: Thiago Jacon
Creative Director: Eduardo Doss
Copywriter: Filipe Sanches, Alan de Sá, Pedro Carreira
Art Director: Rafa Reis, Rodolfo Krupka
Designer SR: Bianca Lontro
Chief Creative Officer Latam: Keka Morelle
Chief Creative Officer: Rafael Donato
Global Executive Creative Director: Adriano Matos
Executive Creative Director: Thiago Jacon
Creative Director: Eduardo Doss
Copywriter: Filipe Sanches, Alan de Sá, Pedro Carreira
Art Director: Rafa Reis, Rodolfo Krupka
Designer SR: Bianca Lontro
